Last week, I had the privilege of engaging with subject matter experts across the Swiss sustainability landscape. Together, we explored a critical question: How can we bring sustainability back onto the corporate agenda, especially in today’s complex geopolitical environment?
The reality for me is clear: in ten years from now, only businesses with a sustainable businessmodel will remain relevant. Sustainability isn’t optional, it’s essential for societal relevance and long-term success. Or as Maja Göpel so powerfully put it a while ago: “Do we take the environmental crisis now seriously, or do we question it altogether? Scientists aren’t here to ruin anyone’s fun, it’s about facing reality. Either we act accordingly or we don’t.”
In this context, we all agreed: communication is key. SustainabilityReporting has to be accessible, digestible, and story-driven. It’s not about the biggest or most detailed reports, it’s about clarity, focus, and measurable impact.